![]() ![]() If you are not an expert in video editing, don't worry, Adsmurai's Creative Lab can help you produce visual videos to capture the attention of your audience. ![]() The quality of your videos is highly valued and you must ensure that your content is of the quality that users and the platform demand in order for your ads to be successful. ![]() The team of Pinterest campaign experts at Adsmurai have put together the following list of recommendations to help your Pinterest video ad strategies achieve outstanding results. Pinterest recommends keeping video lengths between six and 15 seconds - any longer than that and users will lose interest in the content.Įach video pin will need a destination link and a cover image, which can be selected from the video itself.įinally, remember that in order to share inspiring content and advertise on Pinterest, it is essential to consider the best practices for optimising Pinterest Ads campaigns. Some notes: Only about 50-60 characters of the title and description will appear in the feed they will all be displayed if the user selects the video. Please note that the maximum width of videos cannot exceed the height of a 1:1 aspect ratio. Maximum aspect ratio required: Square (1:1) or Widescreen (16:9). Recommended standard aspect ratio: square, 2:3, 4:5, or 9:16. A description is recommended to help the ad reach the right audience. ![]() Descriptions are used to determine the relevance of the video on Pinterest. If there is no title and there is no well-constructed Pin title, nothing will appear in place of the title.ĭescription: 500 characters maximum. Titles appear in the home or search feed. Here are the specifications for making your video ads: One of the main goals is to make Pinterest ad formats look like native content on the platform and integrate seamlessly with all content. ![]()
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